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Decision support at Lands' End—An evolution

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2 Author(s)
Bustamente, G.G. ; Lands'' End Information Services, 1 Lands'' End Lane, Dodgeville, Wisconsin 53595, USA ; Sorenson, K.

A decision support system with over one billion rows of data has been developed at Lands' End using the IBM DATABASE 2™ (DB2®) relational database management system. This corporate database is a subset of an Information Warehouse framework and functions as both a decision support system server and an application enabler. The corporate database uses operational data gathered from order processing and customer mailing systems. Weekly processes reformat these real-time data for loading into the corporate database. This paper discusses some of the business requirements that guided the development of the corporate database, and also describes the database design process, tool selection, and implementation experiences.

Note: The Institute of Electrical and Electronics Engineers, Incorporated is distributing this Article with permission of the International Business Machines Corporation (IBM) who is the exclusive owner. The recipient of this Article may not assign, sublicense, lease, rent or otherwise transfer, reproduce, prepare derivative works, publicly display or perform, or distribute the Article.  

Published in:

IBM Systems Journal  (Volume:33 ,  Issue: 2 )