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IBM WebSphere Commerce Suite Product Advisor

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1 Author(s)
Rofrano, J.J. ; IBM Software Group, 17 Skyline Drive, Hawthorne, New York 10532, USA

This paper describes the Product Advisor component of the IBM WebSphere™ Commerce Suite. Product Advisor consists of a set of tools to be used by marketing personnel to generate, without programming help, Web shopping applications involving a product catalog. The user interfaces generated by these tools cover an extensible set of shopping paradigms including parametric search, a knowledge-based “virtual salesperson,” and side-by-side comparison shopping. The paper also describes the Java™ infrastructure that supports the Product Advisor tools: servlets, JavaBeans™ and JavaServer Pages™ in the server, and applets in the client. Furthermore, it describes the implementation techniques used for rendering dynamic data: a data container hierarchy, a data type hierarchy, and presentation beans.

Note: The Institute of Electrical and Electronics Engineers, Incorporated is distributing this Article with permission of the International Business Machines Corporation (IBM) who is the exclusive owner. The recipient of this Article may not assign, sublicense, lease, rent or otherwise transfer, reproduce, prepare derivative works, publicly display or perform, or distribute the Article.  

Published in:

IBM Systems Journal  (Volume:40 ,  Issue: 1 )