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The Analysis and Design for Platform of Managerial Integration in Product Innovation

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2 Author(s)
Guo Mugeng ; Sch. of Manage., Yangtze Univ., Jingzhou, China ; Li Cheng Biao

The managerial integration is trend of development of management in product innovation. The platform of managerial integration is an important supporting technology in implementing managerial integration. Firstly, the concept of platform of managerial integration in product innovation is analyzed. Secondly, the function and structure of platform are discussed, and finally a model of platform of managerial integration is designed.

Published in:

2009 International Conference on Information Management, Innovation Management and Industrial Engineering  (Volume:4 )

Date of Conference:

26-27 Dec. 2009