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The research field "Services Science" deals with the opportunities and challenges arising inside and outside of organizations in service sectors, aiming at the industrialization (global division of labor and automation) of these sectors. This goal can only be reached when the performance know-how an individual needs to execute a task can be language-critically reconstructed and managed with the aid of computers, as is the case with application software. By transforming the performance know-how into a linguistic schema that has been set up according to a human task, this "materialized know-how" -through the linguistic carrierbecomes available like a serviceable tool. Under these circumstances, we could introduce a service abstraction with two types of services (composite and operational) which are controlled by workflow management systems.