Application of TQM principles in international technology transfer process: an integrative framework

This paper makes an attempt to illustrate the application of the total quality management (TQM) philosophy in the international technology transfer (ITT) process. It focuses only on the transfer of technology for industrial production plants. Disaggregated analysis of the `technology transformation' process is used to highlight the use of TQM. AT&T's `customer-supplier' model of quality is introduced to understand the interactive roles of the parties involved. It is argued that the existing literature does not deal with the issues discussed in this paper. Finally, an integrative ITT-TQM model is suggested to ensure proper assimilation of the imported technology and continuous improvement of the process leading to the satisfaction of the ultimate customers. It is suggested that the success of the model depends on the `win-win-win' strategies of the suppliers, the process owners and the customers. Empirical research is necessary to validate the applicability of the model