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Business Models for Mobile Commerce Services: Requirements, Design, and the Future

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1 Author(s)
Upkar Varshney ; Georgia State University

Mobile commerce (m-commerce) is generating considerable interest and has led to the design and development of new services, but it lacks a suitable business model. This article presents business model requirements, existing models, and ways to design effective business models for emerging m-commerce services.

Published in:

IT Professional  (Volume:10 ,  Issue: 6 )