In examining the history of IBM in Chile, this article asks how IBM came to dominate Chile's computer market and, to address this question, emphasizes the importance of studying both IBM corporate strategy and Chilean national history. The article also examines how IBM reproduced its corporate culture in Latin America and used it to accommodate the region's political and economic changes.
Published in:
Annals of the History of Computing, IEEE
(Volume:30
,
Issue:
4
)
Date of Publication: Oct.-Dec. 2008