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We have outlined a comprehensive business framework to evaluate the business impact of dynamic spectrum access technology in cognitive networks. Our model seeks to address the technical feasibility and practicality of this new technology. We attempt to obtain upper bounds on the allowable capital expenditure below which the technology might be worth pursuing for the primary providers. Cognitive radios & networks are bound to open new frontiers in the field of wireless networks and spectrum management and have the potential of becoming success stories in the near future.