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Media Impact usually focuses on the practical impact of multimedia research on IT business. Yet given the pervasiveness of multimedia technology in our everyday life, a thorough reflection on the impact of multimedia progress on education and, in particular, multimedia education is overdue. Multimedia teachers at the 2007 ACM Multimedia conference engaged in a panel discussion on the current state and future of multimedia education. In this issue's,Wolfgang Hürst of Utrecht University and his colleagues Gerald Friedland of the International Computer Science Institute, Berkeley, and Lars Knipping of Berlin University of Technology use this panel as an opportunity to argue the need for a dedicated multimedia curriculum in computer science education.