By Topic

What's Going on in Search Engine Rankings?

Sign In

Cookies must be enabled to login.After enabling cookies , please use refresh or reload or ctrl+f5 on the browser for the login options.

Formats Non-Member Member
$31 $13
Learn how you can qualify for the best price for this item!
Become an IEEE Member or Subscribe to
IEEE Xplore for exclusive pricing!
close button

puzzle piece

IEEE membership options for an individual and IEEE Xplore subscriptions for an organization offer the most affordable access to essential journal articles, conference papers, standards, eBooks, and eLearning courses.

Learn more about:

IEEE membership

IEEE Xplore subscriptions

5 Author(s)

Many people use search engines every day to retrieve documents from the Web. Although the social influence of search engine rankings has become significant, ranking algorithms are not disclosed. In this paper, we have investigated three major search engine rankings by analyzing two kinds of data. One is the weekly ranking snapshots of top 250 Web pages we collected for almost one year by submitting 1,000 preselected queries; the other comprises back-linked Web pages gathered by our own Web crawling. As a result, we have confirmed that (1) several top 10 rankings are mutually similar, however, the following ranked Web pages are almost different, (2) ranking transitions have their own characteristics, and (3) each search engine's ranking has its own correlation with the number of back-linked Web pages.

Published in:

Advanced Information Networking and Applications - Workshops, 2008. AINAW 2008. 22nd International Conference on

Date of Conference:

25-28 March 2008