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On the basis of constructing the distributed data warehouse, the pervasive application of data mining technology in the CRM software development was researched in this paper. A framework of analytical CRM was designed based on B/S frame, and the specific contents of the main function modules in the system were described. It is of more far-reaching significance in theory and practice for realizing the application of data mining technology in the computer pervasive environment.
Date of Conference: 26-27 July 2007