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Electronic mail, social presence and information richness

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2 Author(s)
C. T. Kydd ; Dept. of Bus. Adm., Delaware Univ., Newark, DE, USA ; D. L. Ferry

The research study described measures the media richness of one communication medium, electronic mail (E-mail), by comparing the extent of use of E-mail in the job to the levels of uncertainty and equivocality present in the job. The major findings of the study are (1) E-mail is moderately rich rather than low rich as would be predicted by the definition of richness and the objective characteristics of electronic mail, and (2) when E-mail is used as a `complementary medium' it is not generally perceived to be richer than when it is used alone

Published in:

System Sciences, 1992. Proceedings of the Twenty-Fifth Hawaii International Conference on  (Volume:iv )

Date of Conference:

7-10 Jan 1992