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A model-driven reengineering approach to Web site personalization

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2 Author(s)
A. Martin ; Dept. de Ciencias de la Computacion, Univ. Nacional de Comahue, Neuquen, Argentina ; A. Cechich

Currently, Web-based applications without personalization and developed with "ad hoc" practices are requiring substantial evolution. Particularly, e-commerce applications are implicitly bound to a fully customisable fashion, attending individual users or group of users needs. Hence, personalization is a leader performance feature of today's Web applications to capture users' attention. In this paper, we introduce a model-driven reengineering approach based on the object-oriented hypermedia design method (OOHDM) to personalize existent Web applications. We illustrate the proposal through a real non-personalized case corresponding to an international oil corporation.

Published in:

Third Latin American Web Congress (LA-WEB'2005)

Date of Conference:

31 Oct.-2 Nov. 2005