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E-commerce privacy and trust: Overview and foundation

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1 Author(s)
Abbe E. Forman ; Temple University, USA

The proliferation of the Internet has given rise to electronic commerce or e-commerce. Each year consumer privacy becomes more of an issue. There are a number of actions that online merchants can take to give a sense of security to their customers in addition to actions that consumers can take to ensure their own privacy. This review is an overview of the issues found in the e-commerce literature and is provided as a foundation for future research regarding the issues of privacy and trust in e-commerce.

Published in:

Applications of Digital Information and Web Technologies, 2008. ICADIWT 2008. First International Conference on the

Date of Conference:

4-6 Aug. 2008