Auto-electrification

Petrol-free passenger cars are no longer the sole province of small specialist manufacturers. Ford is one of many car-makers planning to target the growing market for hybrid and all-electric cars. The Ford strategy calls for the introduction of new hybrids, a plug-in hybrid electric vehicle (PHEV) and battery electric vehicles (BEVs) based on two new global product platforms. The plan calls for in 2011 a pure BEV - using lithium-ion battery technology - as a passenger car in North America.