What attitudes do Norwegian electricity customers have when it comes to smart metering? Until now they have read the meter themselves and reported the meter level to the grid operator four to six times a year. In a few years everything will be done automatically. Consumers will also be offered other services related to the new technology. How will these services be received by the customers? Will consumers be confident that the readings will be accurate? Are they willing to pay for the new technology, and will they be interested in using the additional services on offer? This article provides answers to these issues and also touches upon the challenges grid operators face in implementing the new solutions.