Shop marketing scenario using context based digital personality

The goal of the CBDP project is to create a platform for the Digital Personality management. The concept of Digital Personality refers to the capacity to capture the user's personality in a digital way. The digital personality depends on the context of its application. This means that the user's preferences, sensors, actuators are different from application domain to application domain. The CBDP project defines different application contexts such as SmartHome, SmartTV, Shop-Marketing, M-Learning. In this paper shop-marketing scenario is defined how to implement into the CBDP framework.