Countermeasures Research on Credit Problem in C2C E-Business

Credit problem in transactions bottlenecks the further development of C2C e-business. This paper makes a detailed analysis of the credit problem in C2C e-business, and points out that the solution to the bottleneck of C2C e-business in China should focus on groping for an effective solution scheme, besides passive monitoring, improvement of legal mechanism, and efforts of financial institution, commercial and industrial institution and other official and semi-official organizations. And the paper through analysis gets a solution scheme i.e. to build a uniform credit management platform for solving the development bottlenecks.