Ideation to production: Can it be a one man show?

WE humans, especially engineers, are always full of innovative ideas that we crave to develop into successful products. Surveys show that a large majority of these ideas never reach their prototype phase: If they reach the stage where customers would value the product, results can span the success to failure continuum. With cost and time requirements of the hardware world, engineers and start-ups often attempt to carry out the complete process through one creative head and disregard production processes. This article asks: Why the product development process is so crucial to market success, but depends on the effort dedicated to production processes; the linkage of software and hardware.