Q&A: Trevor Pinch [Resources_Geek Life]

Online user reviews are displacing professional criticism. Can we trust them? Reviews by the users of popular e-commerce sites such as Amazon.com can often be the determining factor in whether a sale is made. A professor of science and technology studies in Cornell University's sociology department, Trevor Pinch, has been probing the reliability of these reviews. He talked with Steven Cherry about them for IEEE Spectrum's podcast series, "Techwise Conversations."