The Business of Speed: The Hot Rod Industry in America,1915-1990 (Lucsko, D.N.; 2008) [Book Reviews]

The subject of this monograph is the process of transformation, of converting a mass-produced commodity into a high-performance one-of-a-kind vehicle. The book focuses neither on hot rodders themselves nor on their cars but on the industry that grew up supplying the parts and equipment to effect a speed transformation.