Research on logistics finance pricing in China based on price leadership

In a current financial market with competition being more and more aggravated, new product development and pricing becomes extremely important for financial enterprises to achieve competitive position. As a new financing pattern, logistics finance has enormous potential and its potential is being discovered and appreciated by commercial banks. Starting with the characters of logistics finance and combining influence factors on banking products price determination, the paper discussed logistics finance pricing in China. It is wished that this work would provide reference to enhance logistics finance development and competitive capacity for commercial banks.