Understanding the Sharing Economy -- Drivers and Impediments for Participation in Peer-to-Peer Rental

As peer-to-peer coordinated products and services increasingly constitute competition for traditional businesses in many areas, understanding the underlying user motives of provision and consumption is key -- not only for business operators, but also for researchers investigating such markets. In this article, we develop a questionnaire for assessing motives for and against participating in what is casually referred to as the "Sharing Economy." More specifically, we focus on peer-to-peer rental services and investigate drivers and impediments for user activity in such markets by means of an online survey with over 600 participants.