Clear communication-the competitive edge
Jones, S.; Steirer, D.
Professional Communication Conference, 1994. IPCC apos;94 Proceedings. apos;Scaling New Heights in Technical Communicationapos;., International
Volume , Issue , 28 Sep-1 Oct 1994 Page(s):168 - 172
Digital Object Identifier 10.1109/IPCC.1994.347527
Summary:Technical communication in western Canada lags far behind the rest
of Canada and the US. As the first major attempt to increase the
awareness of the profession in this area, three western Canadian
chapters of the Society for Technical Communication (BC, AB and MB)
undertook a $132,00 research project aimed at helping businesses become
more competitive with effective technical communication. There were five
major components to the research study: needs assessment survey, ie.,
identify industry needs for and current perception of technical
communication; capabilities assessment survey, ie., identify the
capabilities of technical communication practitioners in western Canada
to see if they can meet the needs identified in the industry survey;
research report, ie., communicate the results of the above two surveys,
identify current and desirable standards of technical communication, and
present strategies for increased exposure and usage of the profession in
business; resource kit, ie., provide advice on the logistical and
administrative tasks involved in technical communication projects,
describe practical methods to successfully accomplish the necessary
tasks, and illustrate improved communication documents with before and
after examples; and workshops, ie., formally present the contents of the
resource kit and expand on how companies can use effective technical
communication to their advantage
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